Lesson Two: The Nuts & Bolts
Your mission, should you choose to accept it…
Is to take the idea(s) that appealed to you most for up-scaling your business and work through the nuts and bolts of it.
I apologize in advance for this hefty lesson, there is a lot to cover and you may wish to pause me and cut this lesson video into 4 sessions:
1. Who, what, when, how, why
2. Your big why and making decisions
3. Market research
4. Planning your launch
Why you need to do it:
Any business decision should follow the four step method mentioned in the coloumn to the left, and scaling up is no different.
Here I talk you through all the considerations and ask you to make some decisions before conducting market research and then planning a launch if you decide to go ahead.
What you actually need to do:
1. Watch the video above.
2. Download the lesson resource and finalize your thinking.
3. Do your market research and collate the results.
4. Plan your launch.